Saturday, December 28, 2019

Eating Disorder Case Study Essay - 887 Words

Eating Disorder Case Study Mother is concerned that daughter is not eating enough, restricting food intake for 8 months because she feels fat, feels she needs to lose ten pounds, feels that her thighs and stomach are to large, reporting 35 lb weight loss over last 8 months, denies any eating problems, began menarche at age 16 periods normally regular, stop three months ago, exercises daily 20 min. to 2 hours, experiences low energy, chronic constipation and lightheadedness, favorite TV show is â€Å"America’s Next Top Model† and reports â€Å"feeling down in the dumps† for about nine months, college student, good grades, finding it difficult to concentrate, admits to feeling worthless and having no†¦show more content†¦Objective Data Provided: Objective Needed: In Italics 5’8†, 105lbs, Temp, BP looking for hypotension, Pulse looking for bradycardia, RR, mental status exam- appearance, attitude towardShow MoreRelatedCase Study-Eating Disorder2481 Words   |  10 Pagesindividuals with eating disorders get help early on during the disorder there is a high success rate of long-term recovery. Sarah is part of one the highest rated risk groups for eating disorders. People between the ages of ten to twenty-five are at the most risk for developing an eating disorder. Sarah is entering her teenage years and is encountering a lot of changes with her boy and her emotions. Eating disorders are also usually referred to as female diseases. Eating disorders are not limitedRead MoreEating Disorder Case Study: Chhaya1842 Words   |  8 Pagesand leisure activities are thrown to the wayside because Chhaya feels guilt whenever she experiences pleasure in non goal-directed activities. Although Chhaya has seemingly tried to control many aspects of her life, this tendency turned into an eating disorder, anorexia nervosa, after two major life events: finding out she did not receive valedictorian and the relationship with her first male interest ending. These events occurred within one month of each other at the end of Chhaya’s junior year inRead More The Prevalence Of Anorexi a Nervosa, Bulimia Nervosa, And Binge Eating Disorder1723 Words   |  7 PagesNervosa, Bulimia Nervosa, And Binge Eating Disorder How prevalent is anorexia nervosa, bulimia nervosa, and other eating disorders? Without the knowledge of research, one is likely to think eating disorders are quite prevalent in society today. However, research proves that eating disorders, in general, are not as prevalent as one might think without any knowledge of the subject. Prevalence of an eating disorder refers to the number of cases of an eating disorder within a population. When discussingRead MoreAnorexia Nervosa And The Binge Eating.eating Disorders870 Words   |  4 PagesINTRODUCTION Eating disorders are characterized by a serious disturbance of behavior of food: eating too much or too little, as well as a great concern regarding the size and shape of her body. This short paper is on anorexia nervosa, mental bulimia and the binge eating.Eating disorders are not a function of will but are rather modes unhealthy supply which empower. The voluntary eating of smaller portions or larger than usual is common, but for some people, it becomes a compulsion and eating behaviorsRead MoreThe Journal Of Child Psychology Psychiatry And The International1316 Words   |  6 PagesPsychiatry and the International Journal of Eating Disorders are both academic sources which deal with the topic of eating disorders. However, because genre and discipline vary between the texts, the use of evidence differs. While â€Å"Research Review: What We Have Learned about the Causes of Eating Disorders- a Synthesis of Sociocultural, Psychological, and Biological Research† combines infor mation with an emphasis on psychology, â€Å"Biological Therapies for Eating Disorders† focuses strictly on biology. â€Å"ResearchRead MoreEating Disorders : Anorexia Nervosa889 Words   |  4 PagesANAD Eating Disorder Statistics about thirty million people in America of all ages and genders suffer from one of the three main eating disorders. Many people suffer from more than one of the eating disorders. Only 1 in 10 individuals receive the treatment that is needed to recover(ANDA). Often eating disorders are known to be triggered by outside factors in their life, but studies show that it is more likely to be a part of their genetics. According to Webster the definition of an â€Å"Eating Disorder†Read MoreEssay on Family Dysfunction and Anorexia: Is there a correlation?1227 Words   |  5 PagesIntroduction Each year millions of people in the United States develop serious and often fatal eating disorders. More than ninety percent of those are adolescent and young women. The consequences of eating disorders are often severe--one in ten end in death from either starvation, cardiac arrest, or suicide. Due to the recent awareness of this topic, much time and money has been attributed to eating disorders. Many measures have been taken to discover leading causes and eventual treatment for those sufferingRead MoreAnnotated Bibliography On Eating And Eating Habits Essay1195 Words   |  5 Pagesbulimia nervosa This article compares the times of day and purging habits to see if there is a correlation between the two. The study was conducted over a 4 month time period, then at the end of the four months subjects where required to follow up with and eating disorder examination. The results showed that those who ate in the evenings had a decrease in binge eating and purging. This article was beautifully written and contained plenty of research to back their findings. Chat Group Therapy ForRead MoreTypes Of Perfectionism And Levels Of Recovery From Eating Disorders740 Words   |  3 PagesIntroduction The research study examined possible correlations between various types of perfectionism and levels of recovery from eating disorders. The researchers conducted their experiment by comparing different conceptions of perfectionism across a healthy control group and fully recovered, partially recovered, and current (active) eating disorder groups. The researchers who conducted this experiment were Anna M. Bardone-Cone, PhD, Katrina Sturm, BA, Melissa A. Lawson, MD, Dr. Paul RobinsonRead MoreThe Effects Of Eating Disorders Among Adolescents1215 Words   |  5 PagesChildhood experiences are very influential in molding the perspectives regarding body image among individuals. Emotional invalidation coming from ones parents has been shown to be positively correlated with an increased rate of eating disorders among male and female adolescents. Research conducted by Shisslak et al. (1995) showed that among a sample of university students 91% of the women reported attempting to contr ol their weight through a variety of dieting strategies. There are many factors

Thursday, December 26, 2019

Comparison of Rhetorical Effects - 777 Words

â€Å"The Terrifying Normalcy of AIDS† by Stephen Jay Gould Quote | Effect | How? | 1. The Terrifying Normalcy of AIDS (Title) | The effect of the oxymoron in the title is to present just how common AIDS has become in society. | The phrase â€Å"terrifying normalcy† is an oxymoron because something that is truly frightening can never be normal in society. The author uses this phrase in the title to allow the reader to know that AIDS is affecting way more people than we think. | 2. Page 754, â€Å"unblemished future† | The effect of this phrase is to describe the boundaries that modern technology has with the fast pace of development that is occurring. | The big corporations seem to believe that â€Å"technology is the solution to all human†¦show more content†¦| 8. Page 756, â€Å"Our species†¦ from nature.† | The effect of this phrase is to reemphasize just how weak and susceptible the human race is. | The use of the word â€Å"independence† suggests that there is a bond between us and the animal kingdom. Our race has been unable to separate from nature because we are just as vulnerable as the animals are to contract a disease without a cure. Until we can sure this disease we will be nature’s slave. | 9. Page 756, â€Å"†¦ and I suspect that†¦ an AIDS vaccine will one day be produced.† | The effect of this sentence is to connect the essay back to the first paragraph. | The author connects to the introduction by stating that technology will eventually be able to produce a vaccine.Show MoreRelated exploring rhetorical modes 2 Essays739 Words   |  3 Pagesï » ¿University of Phoenix Material Exploring Rhetorical Modes Rhetorical Modes Worksheet Chart Complete the following worksheet on rhetorical modes for academic essays using the information shared in â€Å"Use Effective Methods of Development† in The Everyday Writer Plus. Rhetorical Mode Explain in your own words (using complete sentences) when a writer would use this mode. Narrative Narrative is telling a story to someone with a lot of detail. Description Description writing paints a picture withRead MoreRhetorical Analysis Of Bacon s The Four Idols And Charles Darwin s Natural Selection Essay920 Words   |  4 PagesRhetorical Analysis of Bacon and Darwin In order to engage an audience in a piece of work, an effective beginning must be implemented so that the reader is inclined to continue being invested in the work. In both Francis Bacon’s The Four Idols and Charles Darwin’s Natural Selection, an effective beginning is introduced to grab the attention of the audience. Both authors then use other rhetorical strategies, such as comparison and deductive reasoning to strengthen their argument, enabling the readerRead MoreRhetorical Analysis Essay1401 Words   |  6 PagesDevi Thapa LLD 100A October 22, 2017 Rhetorical Analysis of Social and Personality Development in Childhood article http://nobaproject.com/modules/social-and-personality-development-in-childhood Introduction Rhetorical analysis is important because it breaks down the writing into parts and then explains how different each parts work together effectively in relation to the topic, audience and purpose. In this rhetorical analysis assignment, I analyzed Ross Thompson’s 2017 article, â€Å"SocialRead MoreTips for Effective Narration709 Words   |  3 PagesRhetorical mode Narration Narration is usually used to tell a story or a series of events or to describe something that occurred. It is used as way of vivifying an incident and is, therefore, close to the rhetorical tool of description. Tips for effective narration are to put accounts in chronological order with the beginning segueing into the continuance, the climax coming towards the end and the ending bringing an unexpected and usually satisfactory denouement to the whole. Narration has toRead MoreTerm Definition Source Of Definition1183 Words   |  5 Pagesedu/glossary-rhetorical-terms#1 let us go forth and lead the land we love J.F.Kennedy, inaugrial speech Allusion A reference to a well known person, place, or thing in history or literature https://quizlet.com/302172/rhetorical-terms-flash-cards/ The Pequod in Moby Dick The pequot people were driven to extinction Anadiplosis The retorical repetition of one or several words, specifically repetition that ends one clause at the beginning of the next https://mcl.as.uky.edu/glossary-rhetorical-terms MenRead MoreEffectiveness of the Rhetorical Devices Used in the Manjeet Kripalani and Cindy Kimbbe Articles1148 Words   |  5 PagesIn this assignment there will be an analysis of the effectiveness of the rhetorical devices used in two of the articles in the assignment. First, I will address two of the rhetorical devices that were presented in â€Å"Ban Outsourcing? Bad Idea† by Manjeet Kripalani. Second, I will review the rhetorical devices that were presented in the article â€Å"Outsourcing: the good, the bad and the inevitable†, by Cindy Kibbe. The articles are both strong in opinion and detail with persuasive arguments; the analysisRead MoreRhetorical Analysis Of Enough Has It s Time We Decriminalize Prostitution 1131 Words   |  5 Pages A Rhetorical Analysis of â€Å"Enough Already, It’s Time We Decriminalize Prostitution† In â€Å"Enough Already, It’s Time We Decriminalize Prostitution† Patty Kelly persuades the readers that the American government should make the prostitution legal. She introduces the three reasons and the facts from both sides of decriminalization and criminalization towards prostitution to support her thesis. This essay was written and first published in the local newspaper of Los-Angles Times in 2008Read MoreCom/155 Appendix C Rhetorical Modes Essay1750 Words   |  7 PagesAppendix C Rhetorical Modes Matrix Rhetorical modes are methods for effectively communicating through language and writing. Complete the following chart to identify the purpose and structure of the various rhetorical modes used in academic writing. Provide at least 2 tips for writing each type of rhetorical device. |Rhetorical Mode |Purpose – Explain when or why |Structure – Explain what organizational |Provide 2 tips for writing in | | |each rhetorical mode is usedRead MoreRhetorical Analysis of Swami Vivekananda’s Speech788 Words   |  4 Pagesfull of diligence, and appropriate highly-cultured rhetoric techniques like metaphors, parallelism, simile, and various pronouns made an indelible impression on the numerous human minds of those times. First, it is important to underline the rhetorical introduction of Swami Vivekananda. Indeed, Hindu monk surprised and quite shocked a lot of attendants on the meeting with non-standard intro: â€Å"Sisters and Brothers of America† (1). There was no addressing to Mrs. or Ms., as well as he did not startRead MoreRhetorical Modes Matrix883 Words   |  4 PagesMaterial Appendix C Rhetorical Modes Matrix Rhetorical modes are methods for effectively communicating through language and writing. Complete the following chart to identify the purpose and structure of the various rhetorical modes used in academic writing. Provide at least 2 tips for writing each type of rhetorical device. Rhetorical Mode Purpose Explain when or why each rhetorical mode is used. Structure Explain what organizational method works best with each rhetorical mode. Provide 2 tips

Friday, December 20, 2019

Graduation Day Essay - 1303 Words

For most people their graduation day is one of the best days of their lives. No more high school, and for some it means that they are now able to move out on their own and embark on the independent journey of college. In my case my graduation day started out to be a great day but turned out to be one of the worst. It is almost as if I wish I never had a ceremony. If there wasnt graduation ceremony there wouldnt have been an accident. On June 13, 2011, I woke up a happy and excited 17 year old for it was my graduation day and that meant no more high school, no more nagging teachers, and no more drama. I met my friends and my boyfriend Andrew in the school parking lot and away we went to practice graduation. After we had practiced†¦show more content†¦After we had walked out and took our seats I couldnt help but to stare at the empty seat next to me and wonder where he was at. I called his house but no one picked up. After calling a repeated amount of times his friend Ryan w as able to get through to his parents. His parents had told Ryan that there was an accident and after we graduate they will tell us where Andrew is at. As soon as Ryan got off the phone he told me not to worry and that he probably broke his leg or something and that he was in a hospital somewhere and that we will know where after we get our diplomas. After a couple of speeches and a few diplomas later it was almost my rows turn to walk across the stage and claim our diplomas. Right before we were to stand up and walk toward the stage I got the worst news of my life. I got a call from Andrews frantic older brother. He asked if I had walked yet I told him no and demanded to know where Andrew was. After a few minutes of heavy breaths I heard the words, Jenn, Andrews.... Andrews dead. The words echoed in my ears. I dropped my phone and just sat there. I couldnt move, speak or even cry, I just sat there and stared. After a few minutes I guess you could say it hit me. The tears came roll ing off my face. Advisors and school employees ran to meShow MoreRelatedMaya Angelou s Graduation Day862 Words   |  4 PagesWhen an individual hears discouraging comments about themselves, their confidence lowers, however, when a person hears uplifting and encouraging compliments, their confidence rises. These ideas appear multiple times throughout Maya Angelou’s, â€Å"Graduation Day†. The story refers to a young girl graduating the eighth grade. Maya Angelou encountered many people who challenged her personal growth because of the words spoken to her. Although common belief states words have no power, words have the powerRead MoreMaya Angelou s Graduation Day1038 Words   |  5 Pagesgeneral chain of command. It is the power within the words that lends significance to the inspirational speeches and songs held so dearly in the hearts of many. Due to their significant daily presence, words hold an immense power. In Maya Angelou’s â€Å"Graduation Day,† she carefully describes the intense negative power one man’s words have on an entire community. Angelou also illustrates a very emotional positive power that a boy’s words have in lifting the congregation’s spirits up. Words are depicted asRead MoreThe Day Of My High School Graduation Speech1512 Words   |  7 Pagesand the moment that helped me coming back to the reality. May 24, 2014 was the day of my high school graduation ceremony. I somehow felt unready and uncomfortable inside. I did not want to leave my school, my teachers, and especially my friends. Apart from that, I still wanted to wear my school uniform to school. I am the type of person that doesn’t want to think what to wear to school the next day. It seems like I am a lazy person, but the uniform also gave me the feeling of identity,Read MoreGraduation Day1385 Words   |  6 Pagesâ€Å"Graduation Day† As the beautiful sky happily accompany sunrays, that shined down on the entrance of the field house where the ceremony of my graduation took place. Someone above must have known it was my graduation day and blessed me with a beautiful day. I was so excited, that the night before the graduation I couldn’t sleep at all. I tossed and turned all night, thinking about the graduation and if he’d even show up. I waited for this moment for four long years and I will make the best of itRead MoreDescriptive Essay On Graduation Day1505 Words   |  7 Pages Monday, May 16th, graduation day. It’s 5:37 in the morning and I remember this cause I never wake up earlier than 8 unless I have to, but today I didn’t have to. It’s the day culminating twelve years of hard work and dedication into a three hour ceremony in which I will actually have to do something with my life other than a routine I believe I’ve perfected throughout these last four years. I roll o ver and pick up my phone, a dim light comes through a slit in my window shades just to remind me howRead MoreNarrative Analysis Of Graduation Day772 Words   |  4 Pagesand books that brought a wide range of ideas to mind to then ink it to the story. Like all story they start with a beginning, setting the scene of the narrative. The starting of this story begins explaining the most important day of every year 12’s life, Graduation day. Until the story sets the scene of the rest of the story starting off in the past about a young girl starting year 12 along with all her other school friends. Throughout the story there is always a rising action. For example, itRead MoreGraduation Speech : Day And That Moment1248 Words   |  5 PagesThat day and that moment I remember coming back from school after taking our final exam in geology my best friend who I thought of him as my brother and I. I remember that day as if it was yesterday I still feel like going through the actions over and over every time I go to sleep. It was a really hot day, the sun was so hot and the air was so dry. We meat out side of the school talked about how we performed on our tests and how our answers were. We were joking laughing having fun. Until he saidRead MoreAnalysis Of Graduation Day By Maya Angelou728 Words   |  3 PagesAre encouraging words the uniting force when fighting injustice? In â€Å"Graduation Day,† Maya Angelou addresses how encouraging words affected the injustice she faced as a child. Angelou informs her audience about the influence encouraging words had on her and the people in her community. These uplifting words united her community in a time of overwhelming bias. Encouraging words unite oppressed people to fight injustice. Spiritual words unite communities to fight injustice and practice in good worksRead More Graduation Speech: No Day But Today Essay965 Words   |  4 PagesMrs. Meke told me never to start a paper with a dictionary definition, but it only seemed fitting to site Merriam Webster today. Graduation is the act of acceptance of an academic degree or diploma. Never have Merriam and Webster been more off their mark. Graduation is much more than a simple ceremony, it is the culmination of 12 years of work, friendships, and the little moments that still make us smile. High school was more than its name leads you to believe. It wasn’t just school, it taughtRead MoreAn Example of a Graduation Speech653 Words   |  3 Pageswriting papers, doing homework, taking an occasional pop quiz, and of course taking countless exams, it is that time that we all anticipate†¦Graduation! Purpose Statement: Since the majority of us are seniors, and graduation is a little less than a month away, I am going to provide you with some historical background information and some fun facts about graduation in order to make the occasion even more meaningful than it already is. Road Map: Most of you could probably agree that high school was

Tuesday, December 17, 2019

Personal Assessment Of The School Year - 1743 Words

1. Write a letter to parents explaining at least 4 ways (2 informal and 2 formal) of how you will assess your students. Justify your response. Parents, I would like to inform you that during the school year I will be implementing four different types of assessments on your children. These assessments will be in place to find out how they are performing in reading. There will be two informal and two more formal assessments that I will be doing throughout the year. One of the informal ways that I will assess your child will be by something called a running record. The running record is performed while in their reading groups. I will simply write down any mistakes or corrections that your child makes as they read. The second informal†¦show more content†¦The second formal way that your child will be assessed is through standardized testing. This test will be given towards the end of the school year. â€Å"Standardized reading tests are machine-scored instruments that sample reading performance during a single administration† (Vacca, J., Vacca, R., Gove, Burkey, Lenhart, McKeon, 2015, p. 149). This will be in a quieter and more controlled atmosphere that the whole class will participate in at the same time. All of these processes will help you and me to see how your child is reading, if they are on the appropriate level, and even how much they have progressed through the year. I look forward to a very exciting year with you and your child. If you have any questions about any of the information that I have shared with you please do not hesitate to email, call, or even set up a conference to discuss. 2. A student in your class hesitates between words while she reads. You notice that she looks around the page while she hesitates. Discuss your intervention plans in order to develop reading fluency. A student in my class is hesitating between words while she reads. I have noticed that she looks around the page while she hesitates. The first thing I would do would be to start with the echo reading method, where I will read and she will repeat what I say. â€Å"This strategy allows the teacher to provide learner’s with a great deal of support† (Vacca, J., Vacca, R., Gove, Burkey,

Wednesday, December 11, 2019

Visual Analysis free essay sample

I have chosen to make an analysis of gender regarding a particular advertisement for Newport-pleasure Cigarettes found in Entertainment Weekly issued September 3, 2010. The ad depicts two persons, a man and a woman, on date at a bar. They are playing darts and are clearly enjoying themselves. The ad targets an audience of men and women roughly at the age of 18-30. The main significance of this ad is to show the audience three things: that smoking can help you have a good time, that it can make men look more attractive, and that if you smoke it is an easy and almost effortless way to become a focus for women all around you. The ad uses common themes and labels that are unoriginal and also extremely fabricated. Target Audience This ad aims to target men and women. However, the ad focuses on targeting men looking to find ways to â€Å"pleasure† women. When men think of the word â€Å"pleasure†, they think of one thing and one thing only, but I wont get into details. The ad insinuates that male gene is only after finding mates of the opposite sex. These days, plenty of guys are getting drunk almost every night, prowling for women with whom they can â€Å"hook up† (Kimmel, 54). The writer of this ad could narrow the target audience down even more if the man in the scene were smoking a Newport-pleasure cigarette. Props are also very important in this advertisement. The woman is holding a dart as they play the game and they are both wearing nice clothes, implying that only men and women who are very successful people smoke cigarettes Newport-pleasure cigarettes. â€Å"When one thing is so dominant, then its no longer a choice† (Orenstein, 60). The scenario also adds to how the advertisement labels the male gender to being only after scoring women. Scenario The advertisement for Newport-pleasure illustrates an ideal situation that is very relatable for both single men and women. The couple are both laughing and having a high-quality time with each other. In my opinion, these two lovebirds are on there first or second date. Although I feel the more targeted audience is men, the main focus in this advertisement is the girl. She is obviously attractive and seems to have a great personality. The more appropriate description would be, â€Å"socially acceptable.† The gentleman in the picture is somewhat blurred and the only clear-quality object is the lady, implying that the male gender has only one thing on their which is women and only women. She is falling for this man a little bit more every second. This entails that women are turned on by men who smoke cigarettes. The ad urges that because this man smokes Newport-pleasure cigarettes he has that much more of an edge in seducing this woman. As the kids would say, â€Å"that guy is cool!† and it’s all because he smokes. What are they trying to prove? As I stated earlier in my analysis the ad illustrates three main stereotypes and clichà ©s used in selling Newport-pleasure cigarettes, the first being that smoking can enhance your ability to have a good time. The two middle-aged adults in the photograph are smiling ear-to-ear and loving every second that passes by. Unfortunately that is not the case at all. Smoking can dampen the mood for a lot surrounding peers with its awful smell and stuffy aroma in targeting women to have smoke being a main aphrodisiac. The next pigeonhole presented is that smoking can make you look more attractive. Studies show that the majority of men and women find smoking cigarettes unattractive with the opposite sex, but this ad pushes the other extreme. It gives rise to the female gender being appealed to stained teeth, bad breath, and a dry mouth. I’m not sure what the girl in this add is thinking but if were in that situation I wouldn’t kiss a mouth like that! The third and final stereotype is that if you smoke it is an easy and almost effortless way to become a focus for someone of the opposite sex. This advertisement is showing that the woman in this picture is showing interest in this man, as well as desire and curiosity. On the contrary, in reality they would take one look at that mouth full of smoke and say, â€Å"next!† Conclusion This Newport-pleasure advertisement exploits the number one cardinal rule in marketing today: sex sells. It targets young men and women of our country into thinking they can score any â€Å"hot babe† or any â€Å"sexy man† they so desire. The ad presents one couple that is out on date, having a blast, laughing and conversing, and it’s all because they smoke cigarettes (at least that’s what it implies). Newport-pleasure marks the gender of women for falling head over heels for men who smoke, which is certainly not always the case. Also, it marks men for being ignorant that they might think that smoking can actually get them to the top of their game. Even though the Newport-pleasure ad is unrealistic and illogical it is still quite imaginative. If it were that easy for me to impress the ladies I’d be smoking five packs a day of the sex-reeling, persona boosting Newport-pleasure Cigarettes. Works Cited Kimmel, Michael. â€Å"Men Will Be Boys.† The New York Post. 7 Sept. 2008. Rpt. In Writing Communites Identities. Ed. Cynthia Debes et al. 6th ed. Plymouth, MI: Hayden- Mcneil Publishing, 2009. 53-55. Orenstein, Peggy. â€Å"What’s Wrong with Cinderella?† The New York Times Magazine. 4 Dec. 2006. Rpt. in Writing Communities and Identities. Ed. Cynthia Debes et al. 6th ed. Plymouth, MI: Hayden-McNeil Publishing, 2009, 56-64.

Monday, December 9, 2019

Analyzing an E Commerce Website http//www.theiconic.com.au/

Question: Discuss about the Analyzing an E Commerce Website https://www.theiconic.com.au/. Answer: Introduction Aims The main aim of the report is to evaluate the strategy used by the website https://www.theiconic.com.au/. The features used in the website to make it attractive and appealing is evaluated for the preparation of the report. The requirement that is required to be implemented for the transformation of the website to hit the global market is analyzed from the current web design. Overviews The current website of the company THE ICONIC is designed with large images and not much information is used in the website thus is difficult for the user to get information about the website. The website deals with selling clothes, shoes and accessories of different brands and at the top left corner of the home page a login option is provided for the user from where the user can login into the website and purchase products (Theiconic.com.au. 2017). A login is necessary for purchasing from the website. Beside the login option a search function is added such that the user can search for the product they want and find it easily for purchasing or viewing the details of the product. The name of the E-commerce website is displayed as a heading and the details of the delivery and the return option offered by the website is also displayed under the menu bar. Over all the look and feel of the website is good and more details is required to be added for making it a global website. Overview of the business and description of the website The main business of the company is to sell clothes of different brands for mens and womens and it had its origin from Sydney. It is an online retailer of sportswear launched in the year 2011 (Theiconic.com.au. 2017). The business of the iconic is growing as a home based fashion community retailer and currently have a stock of 700 brands and more than 50,000 items in the store. Different products of international brands are sold by the website and it has its main ware house in Sydney. The website of the company also lists the brands whose products are sold by the company and the user can click on their favorite brand for viewing all the products available on the website of that brand. The website shows the products under different categories and new products such as shoes, watches and wallets are also sold by the website. The website can boost the basic of an individual and it can be used as the one stop wardrobe for an individual. Identification of the main business feature of the website The main business feature identified form the website review is that the website acts as a one stop solution for the people searching for different products of a brand or the people searching sportswear from different products. The user of the website can add their favorite brand such that they does not have to search for different branded products. A floating help button is used for user assistance such that the user can reach the customer care representatives and solve their queries immediately. Identification of the positive and negative aspects of the website The identified positive aspects found from the evaluation of the website are as follows: Simple to utilize interface The site is offering the keepsakes and blessings. The plan of the site is extremely direct and alluring. Every one of the pages are settled, and the general structure is level. The essential area and the pages are given at the highest point of the each page. The primary page of the site is home, and different pages are the item page, Company arrangements page, about page. Every one of the pages are recorded in the menu bar. The clients can without much of a stretch explore starting with one page then onto the next page. The item class is recorded in the menu bar. The clients can peruse every one of the things or item from a menu bar. All the arrangement of the site is obviously unmistakable and simple to utilize. Client enlistment The clients can purchase items from the site. Clients can enlist in the site from enrollment choice. A client must be recorded before purchasing any item from this site. The enrollment page contains the client's full name, contact number, address, email address, client id, and secret key. At the point when a client enlists on the site a connection will be sent to the enrolled email address. By clicking this connection, the clients can affirm their enrollment. After enlistment, the client can purchase the item or include the things in their shopping basket. Without enrollment, the client can not add the item to their shopping basket. Item index From the item list, the clients can peruse the item. The item inventory is isolated in two distinctive item. Principally the item portrayal speaks to the different items from the site. Especially the item inventory helps the clients to discover the item effectively. Shopping basket Shopping truck is utilized for conveying shopping things. Principally the shopping basket is utilized as a part of the shopping center or shopping complex. In this site, the shopping basket is utilized for the store all the item which are picked by the clients. The clients can pick the item and add it to the shopping basket for further purchase. The identified negative aspects found from the evaluation of the website are as follows: Website Interface The website is designed for normal user and the users with certain disabilities like colour blindness cannot be able to distinguish the text and the images and thus may face problem is using the website. Exchange Forum The database connected with the website is required to be secured from unauthroised access because it contains the important records of the customer and the transaction details and level of certification is required to be used for maintaining a transparency with the customer and secure the website. Criticism frame In the input shape, the clients can give their criticism with respect to the item, administration, office and different things. The clients need to include their name, contact number, address, item portrayal, and criticism in regards to their shopping. Analysis of the website design For the analysis of the website a sitemap of the website is required to be created and the navigation of the web pages is required to be analyzed. High resolution images are used for designing the website and the fonts size used for the contents of the website are readable. The needs of the user can be fulfilled by the user design and the design is not similar with the traditional design followed by the other e commerce websites and thus it makes it unique (Theiconic.com.au. 2017). The uniqueness of the design can make create annoyance for some of the user regarding the usability of the website but it is helpful for the future growth of the organization. Relationship between the applied business model and the website life cycle stage A life cycle driven business model is used for the business process and sustainably develop the business and reach the global market for upgrading the current business process of the organization. A lots of thing is required to be considered for running the business globally such as sharing of the resources, sharing of the economy, eco design, circular economy, etc. the use iof wrong business model can lead to loss of customer that leads the company not to achieve the business goals (Toufaily, Ricard and Perrien 2013). The main hotspot of the company is required to be included in the website such that the users can have all the information about the company and believe in the company (Rabetino et al. 2015). The trust between the customer and the company is required to be created and the website acts as a mediator for building the trust and it should be designed analyzing the global demands and the point of attraction. A table is created for the demonstration of the relationship between the business model and the website life cycle. Life Cycle/ Business Model Sharing Circular Supply Chain Collaboration Products Design of the Product Rematerialization and upcycle Dematerialization Co creation Eco Effiency Production Sharing of assets Sustainable sourcing Production on demand Distribution Sharing of assets Eco packing and sustainable sourcing Sales and marketing Driven by community Maintenance and Use Product as a service and Peer to peer End of Life Refurbish, upgrade, take back service, implement new strategy Conclusion and Recommendations From the above report it can be concluded that ]the current website of the company The Iconic needs some modification and improvement and the current strategy of the business is required to be modified for launching their business worldwide. The requirement of the user and the current trend of the e commerce industry is required to be analyzed for the up gradation of the website and change the current strategy of the business process and lead the business to the top position in the market. Currently the website have issues with its unique design and more content is required to be added each of the page of the website to make it more informative and the specification of the products sold by the website must be detailed and the dimension and appropriate universal sizes should be used for making easy for the global customer about the size of the product they purchase from the store. Reference Theiconic.com.au. (2017). Clothes Online | Shoes Online | THE ICONIC. [online] Available at: https://www.theiconic.com.au/ [Accessed 18 May 2017]. Toufaily, E., Ricard, L. and Perrien, J., 2013. Customer loyalty to a commercial website: Descriptive meta-analysis of the empirical literature and proposal of an integrative model. Journal of Business Research, 66(9), pp.1436-1447. Rabetino, R., Kohtamki, M., Lehtonen, H. and Kostama, H., 2015. Developing the concept of life-cycle service offering. Industrial Marketing Management, 49, pp.53-66.

Wednesday, December 4, 2019

Consumption in College Students †Free Samples to Samples

Question: Discuss about the Consumption in College Students. Answer: Introduction: Market research via electronic means has become the most common way for businesses to handle consumers and customers airing out their varying opinions (Libaiet al, 2013). Apparently, the social media platform has becomes one of the most used advertising resources that are being used by business. In that case, a research should be done on how the platform is fairing especially when it comes to dealing with products which are not very popular to the consumers because of their health effects like energy drinks(Attila et al, 2011). Red bull energy drink Australia is a beverage that contains high concentrations of caffeine but no contents of alcohol. Red bull Australia has recently become one of the main beverages being used by people in Australia and therefore becoming popular and famous. However, the marketing trends and methods of the businesses producing the drink are currently limited (Cha et al, 2010). To earn some profit, the businesses have been focusing on advertising and promoting the drinkin tweeter platform through videos, tweet statements, links etc. This report gives an account of the research that was conducted. Interpreting the marketing strategy of Red bull Australia and providing managerial implications. The objective for the research included: To identify the type of tweets or information that the red bull energy drink posted in their tweeter account. The scope of the study was limited to the Red bull energy drink only. The study revolved around what the drinks information posted on its twitter account and the responses that the consumers gave. The study also focused just on the marketing of the drink and the consumers around Australia only. The study concentrated on the latest 100 tweets only out of all the total number of tweets that were received in Red bullstwitter account in the year 2017. These tweets represented the direct replies, retweets, referral linksand hashtags among other things. The tweets were downloaded from the account and presented for the study. The analysis of the tweets was done by first categorizing the tweets into six main categories and two other categories. The data gotten from the categories was certainly in form of qualitative data. It was analyzed by use of graphs which ended up showing the percentage of each category out the total number of tweets. As mentioned earlier, the marketing of energy drink is becoming a popular norm in the state of Australia simply because of the limitations accompanying advertising responsibility and increased close competition from other energy producing companies (Australian Beverages, 2017). According to Chambers, 2014,Red bull being one of the most uprising and popular energy drinks in Australia, seemed to be working its way up the market because of the positive vs negative effects of twitter advertising platform. The responses that t received from the customers represented different ideas, feeling and opinions in regard with the drink itself and other related aspects of the drink (Yunusa et al, 2011). According to Cotelo et al, 2016, the following tweets are some of the tweet categories: the commercial tweets which are those tweets that contain messages to do with business development or growth verses non-commercial tweets which are those tweets contain messages that are beyond business dealings and promotions. Cessation tweets (tweets that contain messages with a final decision), embedded tweets (tweets that bring out ones own content or idea to a twitter account. This is according to Tare et al, 2014), promotional tweets which are those that are used in promoting or reaching a certain market or consumer group and pro-energy tweets which are the tweets that represent the real time message or idea of an individual. However, there are many other ways of classifying consumer response tweets, e.g.: positive vs negative tweets, emotional tweets, factual tweets, positive vs negative verses negative and emotional tweets among other aspects. The categories that were used in the research study were the six main categories and the other classification which was whether the tweet was negatively, positively or emotionally tweeted. Categorizing Criteria Another criteria for categorizing some of the tweets that were listed in the study was the positive vs negative verses negative and emotional tweets. The positive vs negative tweets are those tweets that are said to be agreeing with the main tweet. Positive tweets support the main tweet in the website while the negative tweets go against the main tweets message. Also, they were mostly the tweets that always made sense when read. The emotional are meant to express the customers emotional feelings about the topic or the message in the main tweet. Emotional tweet can be either joyous, exciting, sad or motivational (Jansen et al, 2009). The analysis showed that the product promotional tweets represented 22% and 78% represented the other aspects.Commercial tweets was represented by 18% product commercial, 10% event commercial, 12% news commercial and completely 60% different commercial aspects. Non-commercial tweets were represented by8% event, 11% news, 32% othersand 60% different non-commercial aspects. Embedded tweets were represented by 17% hashtags, 8% company web link and 75% other aspects. Cessation tweets were represented by 71% neutral, 24% positive and 5% other aspects. Pro-energy tweets were represented by 10% actual pro-energy tweets and 90% other aspects.Positive vs negative tweets were represented by 76% and 24% respectively. Emotional tweetswere represented by 5% joyous, 5% sadistic, 5% excitement, 8% motivational and the emotionless tweets took 77%. These results are certainly derived from the raw data in the twitter account and graphs below. Through Redbull Australias twitter account, it can be concluded that they are mostly promoting sports or music events rather than focusing on the brand as an energy drink. The account is active in terms of responding to their customers and by re-tweeting, however they are not engaging in a dialogue or generating any buzz. The content posted as tweets is mostly about promoting their website and gaming events. The internal team at Redbull Australia should be advised to improve their account page by creating more buzz around the brand and engaging with followers(Saxton and Waters, 2014). They should be thorough with their research. Conclusion It is clear that tweets can be divided into six main different categories. Also, the study showed that one can categorize consumer tweets responses in many different ways. This helps the drink to know what its consumers think about drink. However, most of the above categorized tweets hadpositive and negativereactions to the study that was conducted byredbull energy drink. The information in this report also concluded that the drink isgrowing its market and that its marketing management is becoming effective and efficient. Refernces Attila, S. and akir, B., 2011. Energy-drink consumption in college students and associated factors.Nutrition,27(3), pp.316-322. Yunusa, I. and Ahmad, I.M., 2011. Energy-drinks: composition and health benefits.Bayero journal of pure and applied sciences,4(2), pp.186-191. Cha, M., Haddadi, H., Benevenuto, F. and Gummadi, P.K., 2010. Measuring user influence in twitter: The million follower fallacy.Icwsm,10(10-17), p.30. Gunja, N. and Brown, J.A., 2012. Energy drinks: health risks and toxicity.Med J Aust,196(1), pp.46-49. Jansen, B.J., Zhang, M., Sobel, K. and Chowdury, A., 2009. Twitter power: Tweets as electronic word of mouth.Journal of the Association for Information Science and Technology Management,60(11), pp.2169-2188. Australian Beverages, 2017. Energy Drinks. [Online] Australian Beverages. Available at: https://www.australianbeverages.org/media-centre/energy-drinks/ [Accessed 26 Aug. 2017]. Libai, B., Muller, E. and Peres, R., 2013. Decomposing the value of word-of-mouth seeding programs: Acceleration versus expansion.Journal of marketing research,50(2), pp.161-176. Palmatier, R.W., 2017. Marketing research centers: community, productivity, and relevance.Journal of the Academy of Marketing Science,45(4), pp.465-466. Chambers, R. (2014). Red Bull doesn't give you wings, settles misleading ads case - AdNews. [Online] Adnews.com.au. Available at: https://www.adnews.com.au/news/red-bull-doesn-t-give-you-wings-settles-misleading-ads-case [Accessed 28 Aug. 2017]. Stephen, A.T. and Lamberton, C., 2016. A thematic exploration of digital, social media, and mobile marketing research's evolution from 2000 to 2015 and an agenda for future research.Journal of Marketing. Tare, M., Gohokar, I., Sable, J., Paratwar, D. and Wajgi, R., 2014. Multi-class tweet categorization using map reduce paradigm.International Journal of Computer Trends and Technology (IJCTT),9(2), pp.78-81. Cotelo, J.M., Cruz, F.L., Enrquez, F. and Troyano, J.A., 2016. Tweet categorization by combining content and structural knowledge.Information Fusion,31, pp.54-64. Saxton, G.D. and Waters, R.D., 2014. What do stakeholders like on Facebook? Examining public reactions to nonprofit organizations informational, promotional, and community-building messages.Journal of Public Relations Research,26(3), pp.280-299.

Monday, December 2, 2019

Language Focus The Vocabulary Shift free essay sample

This is one of the most dramatic stylistic shifts from informal to formal style. Researchers looked at the way strain builds up around a fault. (less formal style) Researchers observed the way strain accumulates around a fault. (academic style) Choose a verb from the list that reduces the informality of each sentence. Note that you may need to add tense to the verb from the list. Red cue assist create determine fluctuate investigate raise establish increase eliminate 1. Expert Systems can help out the user in the diagnosis of problems. . This program was set up to improve access to medical care. . Research expenditures have gone up to nearly $350 million. 4. The use of optical character readers (Occurs) should cut down the number of problems with the U. S. Mail service. 5. Researchers have found out that this drug has serious side effects. 6. Building a nuclear power plant will not get rid of the energy problem completely. We will write a custom essay sample on Language Focus: The Vocabulary Shift or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 7. Researchers have been looking into this problem for IS years now. 8. This issue was brought up during the investigation. 9. Engineers can come up with better designs using CAD. 0. The emission levels have been going up and down.Reduce the informality of each sentence by substituting a single verb for the one in italics. 1 The implementation of computer-integrated- manufacturing (JIM) has brought about some serious problems. 2. The process should be done over until the desired results are achieved. 3. Plans are being made to come up with a database containing detailed environmental information for the region. 4. Subtle changes in the earths crust were picked up by these new devices. 5. Proposals to construct new clear reactors have met with great resistance from environmentalists.Nouns and Other Parts of Speech English has a very rich vocabulary derived from many languages. Because Of this, there may be more than one way to express an idea. You should strive to choose words that are less informal in nature and also precise. In lectures, you will likely heartless formal speech; however, in writing you should use a more formal form if one exists. Which of the underlined words would be more suitable for an academic paper? 1. The government has made good I inconsiderable progress in solving environmental problems. 2.We got I obtained encouraging results. 3. The results off lot of I numerous different projects have been pretty good I encouraging. 4. A loss of jobs is one of the things that will happen consequences if the process is automated. Supply a more academic word or phrase for the one underlined in each sentence. 5. The reaction of the officials was sort of negative. 6. The economic outlook is mighty nice. 7. The future of Federal funding is up in the air. 8. Americas major automakers are planning to get together on the search needed for more fuel efficient cars.